Content Writer / Copywriter – Digital Marketing Campaigns (100% Remote)

About the position Dynamic opportunity in the insurance industry to craft high -impact marketing content across digital channels.

This role focuses on campaign development, SEO -driven copywriting, and data -informed storytelling within an agile, cross -functional environment, offering exposure to integrated campaigns and innovative creative strategies.

Responsibilities Develop and execute compelling content aligned with campaign objectives, including lead generation, retention, awareness, and cross -sell initiatives.Create high -quality content across multiple channels such as email, web, social media, blogs, print, and direct mail.Ensure consistency of brand voice and messaging across all deliverables.Apply SEO best practices to optimize content performance and visibility.Monitor and analyze performance metrics including engagement, click -through rates, and conversions to inform future strategies.Collaborate within agile squads, participating in sprint planning, stand -ups, and retrospectives.Work closely with marketing, product, and design teams to bring creative concepts to life.Ensure compliance with regulatory standards by partnering with relevant stakeholders.Contribute to ideation and development of innovative marketing concepts.Requirements Bachelor’s degree or diploma in journalism, marketing, communications, or a related field.4 years of experience in content creation or copywriting.Demonstrated portfolio showcasing diverse writing across digital, campaign, and conceptual work.Strong writing, editing, and proofreading skills with attention to detail.Experience with digital marketing channels including email, social media, and web.Solid understanding of SEO fundamentals and content optimization.Ability to analyze data and translate insights into actionable strategies.Experience working in agile environments and cross -functional teams.Strong time management skills with the ability to handle multiple projects and deadlines.Collaborative mindset with the ability to work independently when required.Nice-to-haves Familiarity with financial services or insurance industry is an asset.Knowledge of human -centered design thinking is an asset.Benefits Salaried: \$25 -30 per hour.Incorporated Business Rate: \$31 -36 per hour.12 -month contract with the potential for permanent employment.Full -time position: 37.50 hours per week.Enjoy the flexibility of remote work.