Digital Product Manager Customer Loyalty

Salary: £60,000 - 60,000 per year

Requirements

• Experience working in digital or eCommerce product management
• Exposure to customer, CRM, loyalty, data, platform, or systems-led product areas
• Experience defining and delivering product requirements for front-end and back-end services, platform capabilities, systems integrations, or operationally complex product features
• Strong ability to work with engineering teams on technically complex problems and translate between business context and technical implementation
• Strong understanding of product discovery and delivery in an agile environment, including backlog management, sprint planning, and prioritisation
• Confidence working with APIs, system dependencies, data flows, third-party platforms, and integration-based product challenges
• Analytical mindset with the ability to use data, customer insight, and operational context to inform product decisions
• Experience managing multiple product development tracks in a fast-paced environment with attention to detail
• Strong stakeholder management skills, with the confidence to collaborate, challenge constructively, and influence decisions across product, technology, and business teams
• Experience working in CRM, loyalty, CDP, MarTech, or customer data environments
• Experience in retail, fashion, membership, subscription, or ecommerce businesses
• Familiarity with experimentation, event tracking, and measurement frameworks across digital products
• Specific platform knowledge in Braze, mParticle, and Talon One is an advantage
• Exposure to platforms and tools related to customer engagement, identity, segmentation, consent management, or personalisation

Responsibilities

• Drive the technology, data, and product capabilities that create personalised and engaging customer experiences across digital and in-real-life touchpoints
• Improve how customer data is captured, connected, and activated across our ecosystem
• Focus on customer retention, loyalty, and lifetime value within our Customer & Loyalty function
• Define and deliver product requirements for complex front-end and back-end services, platform capabilities, systems integrations, and operational features
• Work closely with engineering teams to solve technically complex problems
• Translate business needs into technical implementation requirements
• Manage product discovery and delivery in an agile environment
• Maintain and prioritise the backlog and support sprint planning
• Collaborate across product, technology, and business teams to influence decisions
• Use data, customer insight, and operational context to inform product decisions

Technologies

• CRM
• Support
• Product Manager
• Backend
• Shopify

More

We are a global retail and fashion brand looking to hire an experienced Product Manager to join our Customer & Loyalty function. This role is focused on customer retention, loyalty, and lifetime value, with the opportunity to make a real impact on our product and customer experience strategy. We offer a hybrid working model with 3 days a week on site and 2 days remotely, and we are looking to move quickly with interviews available soon.

last updated 30 week of 2026