Business Development Representative - Software Sales

Salary: £35,000 - 40,000 per year

Requirements

• Background in B2B SaaS or similar software sales roles.
• Knowledge of ERP and/or WMS systems advantageous.
• Previous experience in roles such as Inside Sales, Business Development, Telesales, SDR, or Account Manager.
• Strong experience generating leads via outbound prospecting.
• Confident communicator, comfortable engaging with senior decision-makers.
• Highly organised, proactive, and resilient in a target-driven environment.
• Proven ability to work closely with both sales and marketing teams.
• Experience using HubSpot CRM.

Responsibilities

• Proactively generate new sales opportunities through outbound calling, email campaigns, LinkedIn, and digital channels.
• Research and identify target accounts and key decision-makers within defined industries.
• Execute outbound campaigns aligned with marketing initiatives and sales strategy.
• Book high-quality discovery meetings for the sales team.
• Engage with inbound and marketing-generated leads to assess suitability and intent.
• Qualify prospects based on key criteria (industry fit, business challenges, budget awareness, timeline, stakeholders).
• Nurture early-stage opportunities and progress them to Sales Qualified Leads.
• Maintain accurate CRM records and activity tracking.
• Work closely with Marketing to provide feedback on lead quality and campaign effectiveness.
• Partner with the Sales Director to ensure smooth handover of qualified opportunities.
• Contribute to refining messaging, qualification frameworks, and outbound approaches.
• Track and report on activity levels, pipeline contribution, and conversion metrics.
• Share market insights, competitor intelligence, and customer feedback with senior stakeholders.

Technologies

• CRM
• ERP
• HubSpot
• Support
• Marketing

More

We are a fast-growing B2B SaaS solutions provider operating across sectors such as retail, manufacturing, food/beverage, and hospitality. This hybrid/remote position requires you to be in the office 1-2 days a month. We offer a competitive salary package, including a base salary of £35,000 - £40,000 plus OTE circa £50K. Our benefits include competitive annual leave (including your birthday off), Critical Illness and Death in Service cover, a Pension Scheme from day 1, an Electric Vehicle Salary Sacrifice Scheme, an Employee Assistance Programme, mental health support, flu vaccinations, and opportunities for professional growth and development. Join us and play a pivotal role in building and qualifying a strong sales pipeline!

last updated 20 week of 2026